Oppenheimer extends IMAX run
Oppenheimer is fast turning into one of the most successful films of 2023, and due to that popularity, the historical biopic is extending its IMAX 70mm run.
Big screens have been at a premium this summer, withMission: Impossible– Dead Reckoning Part 1 dropping out ofIMAX 70mm theatersto make way forOppenheimer.
It wasn’t clear how longChristopher Nolan’sfilm would remain on those screens. The film is more than three hours long, with some scenes playing out in black and white. While the atomic bomb storyline is hardly the stuff of a feel-good blockbuster.
But Oppenheimer has made a mint at the box office, earning more than $500 million worldwide thus far, making it the highest-grossing WWII movie ever. With the Baerbenheimer phenomenon showing little sign of slowing down, Oppy will be sticking around in cinemas for a little while longer.
Due to that continued success, Oppenheimer is extending its run in IMAX 70mm screens right through to the end of August.
Just 19 US cinemas are equipped for Nolan’s preferred style of projection, and they previously extended Oppenheimer’s run until August 17. But now the film will play until August 31, when it will be replaced by The Equalizer 3. Followed by Dune Part II in November.
But according to the global head of corporate communications for IMAX, that won’t be the last that audiences see of Oppenheimer in the format. “IMAX 70mm film lasts, on average, 10 times longer than regular 70mm or 35mm film. Those prints are assets that we’ll be using for the next 20 years,” Mark Jafar tellsVariety. “Places like [London’s] BFI or Lincoln Square will do Nolan retrospectives or bring back Oppenheimer given how popular it is. We’ll be showing it in this format for years to come.”
Oppenheimer is in cinemas now, and you’re able to find more coverage below:
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